A Modern Approach to Timber Decor
SAK Timber is a brand offering innovative timber alternatives for contemporary home décor and interior design. Their product range includes decking, wall panels, pergolas, and DIY tiles with different sizes and textures, which combine the natural aesthetics of wood with enhanced durability, lightweight construction, cost efficiency, and easy maintenance, making them a smart alternative to traditional timber.
The Vision Behind the Shoot
SAK Timber wanted the customers to understand why their products are a smarter choice than traditional wood. Home décor is considered a long-term investment; customers need to see not just how the products look, but how they perform and fit into real spaces.
To achieve this purpose, they approached ArtxFilms for e-commerce product photography that clearly communicates the benefits of their products while making them feel modern and design-ready across catalogues, brochures, and social media.
Planning the Perfect Shot
After finalizing the proposal, the client shipped all the products to ArtxFilm’s shoot area, where the team evaluated the products and planned the camera settings, shoot angles, background, and every possible detail of the product to cover during the shoot. The focus was on clean and detailed product photography that highlighted texture, finish, and structural quality across all the products to gain a competitive advantage.
The team completed the shoot of 100 products in just 3 days, after which the images were sent to the treatment process.
Enhancing Texture and Tone
During the treatment process, the photographs were edited to ensure exactness. The backgrounds were removed, and textures were enhanced to match the actual product quality. The process took almost 3 working days to complete, and photographs were sent to the client within the deadline.
The Final Outcome
The client approved the photographs in one go without any revision as the images exactly matched their requirements and expectations. They appreciated the efforts of our team for producing such visuals, which brought clarity and confidence to SAK Timber’s marketing. Catalogues and brochures became easier to understand and more visually engaging, while social media content demonstrated stronger interest and interaction. Customers and designers responded positively, finding it easier to trust the products and see their practical value beyond aesthetics.
Strengthening the Brand Identity
This collaboration helped SAK Timber to present its products in a modern and sleek way. The presentation of wall panels and DIY tiles in both detailed and lifestyle contexts helped the brand reinforce its position as a durable, cost-effective, and design-forward alternative to traditional wood.
ArtxFilms elevated the product photography into a tool that builds trust, streamlines decision-making, and highlights the reliability of SAK Timber.
Make it Market Ready
Looking to showcase your products in a way that feels real, functional, and market-ready?
At ArtxFilms, our product photography services go beyond basic shoots. We design and customize our product photography studio to recreate real-life environments, ensuring your products look exactly how customers would experience them in actual settings. Let us help you build trust, clarity, and visual impact through photography that sells.